Kick-Off Campaign & Visual Communication
Overview
This project involved visual communication and campaign assets for Xerox, requiring strict adherence to corporate brand guidelines while delivering clear and effective messaging.
Challenge
The main challenge was operating within rigid brand constraints while maintaining visual clarity, engagement, and consistency across materials.
Process & Approach
I designed campaign visuals and communication assets aligned with Xerox brand standards. Attention was given to hierarchy, legibility, and consistency across formats, ensuring professional and scalable outputs.
Impact & Results
- Brand-consistent assets delivered across channels.
- Clear and professional visual communication.
- Stakeholder-aligned execution.